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Why setting a fixed budget for your paid campaigns is damaging your business

Limiting your marketing budget may seem like a way to control spending, but it puts a cap on our direct sales potential. What opportunities might we miss out on?…

Sergio Tomas Rasero24/03/2022

Mirai BI: compare with 2021, 2020 or 2019… you choose

Our BI tool is one of the first to make data analysis more flexible: You can now choose to compare with the year your hotel prefers as a base: -1, -2 or -3 (2019, before covid)…

Pablo Sánchez24/02/2022

New Google Hotel Ads Competitiveness Report in our BI

This new report available on our BI tool will become your perfect ally to monitor your prices and be more competitive, which is key for the success of your direct sales.…

Pablo Sánchez16/02/2022

Here are our highlights for 2021

We’re focused on raising the standard of our products and continuing to help you improve your direct sales. Have we been successful?…

amaialopez21/12/2021

Loyalty programme members can now unsubscribe in the members area

Gone are the days of loyalty programme membership cancellation maintenance: your users can now manage their membership automatically.…

amaialopez21/12/2021

Upselling: Now you can distinguish between free or discounted, for loyalty programme members and non-members

A different approach to upselling is using it to offer differential value for your direct sales, rather than as an extra revenue source. Now you have the option to offer it at a discount or free of charge and linked to your loyalty programme to further add value to the concept of membership …

amaialopez14/12/2021

We incorporate all the information from your marketing campaigns into our BI

With our new "visibility report", you can benefit from a detailed view of the investments and returns of your campaigns in all the different online marketing channels you invest in: More immediacy and time to analyse data, make the best decisions and continue optimising your campaigns and maximising your direct sales.…

Pablo Sánchez23/11/2021

More customisation and feedback on your upselling strategy

Since we launched the upselling development the data has been very positive: we have sent to more than 14,000 clients a proposal to upgrade their stay, and we currently have a conversion rate of around 6% and an average increase in value of 14%. We continue to grow its potential to increase your hotel's revenue.…

César López20/10/2021

Introducing the new and improved searches by destination for chains site

We have changed the results from top to bottom when looking for properties in your destinations. A more modern site, with a map view, better price details, highlighting discounts from your loyalty club ... …

César López12/10/2021

Covid Comeback Conference Cologne #cocococo2021

Our Digital Marketing & Metasearch Sales Manager, Estefania Livi, will participate at Covid Comeback Conference in Cologne next October 14th.…

zahirarobles11/10/2021

Search Results for: Club

Why setting a fixed budget for your paid campaigns is damaging your business

Mirai BI: compare with 2021, 2020 or 2019… you choose

New Google Hotel Ads Competitiveness Report in our BI

Here are our highlights for 2021

Loyalty programme members can now unsubscribe in the members area

Upselling: Now you can distinguish between free or discounted, for loyalty programme members and non-members

We incorporate all the information from your marketing campaigns into our BI

More customisation and feedback on your upselling strategy

Introducing the new and improved searches by destination for chains site

Covid Comeback Conference Cologne #cocococo2021

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Search Results for: Club

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