With this guide you will be able to analyze which OTA visibility actions really bring you potential revenue in order to make more effective decisions....
Find out more With this guide you will be able to analyze which OTA visibility actions really bring you potential revenue in order to make more effective decisions.…
Google Hotels has become a key source of traffic and revenue for the direct channel for most hotels. Both paid campaigns and free booking links are important parts of this. Get to know them to get the most out of them!…
In this post, we collect some of the questions hoteliers have been asking us in recent weeks about the current context, risks and implications, as well as our vision and recommendations for the next challenges in hotel distribution.…
We analysed the contribution of metasearch engines to the direct channel revenues of almost 1000 hotels. How can you not participate in a channel that generates an average share of more than 13%? …
Is it possible to quantify the importance of price for your direct sales? How much are you losing by not controlling your prices and allowing other channels to sell cheaper than you do on your own website?…
