
Three hurdles to direct sales
When trying to book a room on your website, your customers have to overcome many hurdles. Eliminating them should be your priority as it will increase your direct sales...
Find out moreWhen trying to book a room on your website, your customers have to overcome many hurdles. Eliminating them should be your priority as it will increase your direct sales...
Find out moreWhen trying to book a room on your website, your customers have to overcome many hurdles. Eliminating them should be your priority as it will increase your direct sales…
When analysing your direct sales, don't overlook the booking request data provided through your engine, both total requests and those you are unable to fulfil. You'll find that they provide you with a lot of information that offer clues to opportunities for improvement.…
Bing HPA offers you another showcase to reach many users who are not on Google and who now end up with the OTAs, the only channels currently bidding on your hotel.…
Limiting your marketing budget may seem like a way to control spending, but it puts a cap on our direct sales potential. What opportunities might we miss out on?…
trivago evolves its Gross CPA model into a Net CPA model, which now takes cancellations into account when charging commissions.…