Archive

SEO: Suitable for my hotel?

FacebookTwitterLinkedin…

Equipo de Mirai17/01/2011

Foursquare: 7 reasons why your hotel should be

Take a look at foursquare. Pretty cool. It is a location based social service when users can „check –in” to any sort of establishment like, restaurant, gym or hotel and tell about it to their network. This service is becoming more and popular every day and in already reached 5 million user according to TechCrunch. As…

Piotr Majdan14/01/2011

You need subscribers

FacebookTwitterLinkedin…

César López03/01/2011

Is it worth investing in Google Adwords if I show up first in searches?

Adwords is popular in travel industry and intermediaries like Expedia invest nearly $6 million monthly (source: Adage) in Google Adwords campaigns – inverting the money they get from partners. Pay Per Click sponsored results bring more and more attention of indivual hotels as well but many questions and doubts arise: Will Adwords bring more reservations?…

Pablo Delgado19/11/2010

10 reasons why your hotel should be a Facebook page (not a profile or group)

When starting in Facebook, the main question for hotels is deciding what type of online presence they should choose for their business: A “page”, a “profile” or a “group”? The answer is clear, A PAGE has many advantages: A page and its content will be visible for all, without having to become a Facebook friend.…

Piotr Majdan11/11/2010

Google Instant: Changes in Google searches

Google launched a new service that may change the way we use Google for search. Since 8th September, results in a search engine (www.google.es) are shown instantly during typing, there is no need of pressing [enter]. Google suggests 4 most popular searches that refer to written phrase showing complete results (including maps, sponsored links) for…

Pablo Delgado03/10/2010

Business Listing on TripAdvisor: Not for everyone

English Version | Version française El 6 de mayo Tripadvisor lanzó un anuncio oficial diciendo que alrededor de 12.000 hoteles de todo el mundo se había subscrito a su programa Perfil Plus, que les permite publicar la dirección de su web, su email y su número de teléfono en Tripadvisor. Cinco meses después del lanzamiento, París…

Piotr Majdan13/07/2010

7 ideas for deals and packages

FacebookTwitterLinkedin…

César López28/12/2009

“Booking.com sells too many rooms on my behalf” (& II): More than a hotel’s website

In the first part I wrote about the inconvenience of receiving too many bookings for the hotel through Booking.com. Now, I’d like to talk about the 6 reasons why many hotel websites don’t get good results: 1: Investment in advertising Channels won’t grow without advertisement. Booking.com uses a big amount of the commissions it receives…

César López20/05/2009

“Booking.com sells too many rooms on my behalf” (I): Bear’s Hug

Selling too much? It sounds like a joke. There is never “too much”. Any reservation is welcome, and the more the merrier. I’d like to talk about an issue I have heard mentioned by several hotel managers, they’re worried about their excessive dependence on the high percentage of reservations that they get through Booking.com, while…

César López30/04/2009

Archive

SEO: Suitable for my hotel?

Foursquare: 7 reasons why your hotel should be

You need subscribers

Is it worth investing in Google Adwords if I show up first in searches?

10 reasons why your hotel should be a Facebook page (not a profile or group)

Google Instant: Changes in Google searches

Business Listing on TripAdvisor: Not for everyone

7 ideas for deals and packages

“Booking.com sells too many rooms on my behalf” (& II): More than a hotel’s website

“Booking.com sells too many rooms on my behalf” (I): Bear’s Hug

Recent Posts

Authors

About Mirai

Archive

Recent Posts

Authors

Tags

About Mirai