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How will Booking.com’s new credit card affect hotels and their direct channel?

Booking launches a credit card in the U.S. Is it a real threat to your hotel? We analyze Booking’s new strategy and its impact on your direct channel....

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7 ideas for deals and packages

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César López28/12/2009

“Booking.com sells too many rooms on my behalf” (& II): More than a hotel’s website

In the first part I wrote about the inconvenience of receiving too many bookings for the hotel through Booking.com. Now, I’d like to talk about the 6 reasons why many hotel websites don’t get good results: 1: Investment in advertising Channels won’t grow without advertisement. Booking.com uses a big amount of the commissions it receives…

César López20/05/2009

“Booking.com sells too many rooms on my behalf” (I): Bear’s Hug

Selling too much? It sounds like a joke. There is never “too much”. Any reservation is welcome, and the more the merrier. I’d like to talk about an issue I have heard mentioned by several hotel managers, they’re worried about their excessive dependence on the high percentage of reservations that they get through Booking.com, while…

César López30/04/2009

Calendar of demand: Foresee 2009 analyzing 2008’s evolution

Every time a user request information regarding availability through Mirai-HotelSearch, the dates he’s introduced are recorded. These data means several millions requests and allow us to collate a very reliable demand calendar. Knowing what the historical demand has been is one of the key details that any hotelier must have to forecast for 2009 and…

César López15/01/2009

The Hotel sector in Barcelona (I): a huge increase

Barcelona has double the hotel rooms that it had in the year 2000, just over 9 years ago. They have been increasingly steady year after year, at a rate of 10%. This spectacular increase along with its high quality and the renovation of the oldest hotels has made hotel offer in Barcelona the best in…

César López14/01/2009

featured

How will Booking.com’s new credit card affect hotels and their direct channel?

7 ideas for deals and packages

“Booking.com sells too many rooms on my behalf” (& II): More than a hotel’s website

“Booking.com sells too many rooms on my behalf” (I): Bear’s Hug

Calendar of demand: Foresee 2009 analyzing 2008’s evolution

The Hotel sector in Barcelona (I): a huge increase

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About Mirai

featured

How will Booking.com’s new credit card affect hotels and their direct channel?

7 ideas for deals and packages

“Booking.com sells too many rooms on my behalf” (& II): More than a hotel’s website

“Booking.com sells too many rooms on my behalf” (I): Bear’s Hug

Calendar of demand: Foresee 2009 analyzing 2008’s evolution

The Hotel sector in Barcelona (I): a huge increase

Recent Posts

Authors

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About Mirai