DMA implementation sinks 30% of clicks and bookings on Google Hotel Ads
How do Google's changes affect the user? What have hotels lost? What does this mean for the hotel industry? What about Booking.com? Is it a gatekeeper? Who stands to gain?…
How do Google's changes affect the user? What have hotels lost? What does this mean for the hotel industry? What about Booking.com? Is it a gatekeeper? Who stands to gain?…
The integration between Optimand and Mirai provides you with access to your direct sales, giving you a better understanding of your market and helping optimize sales.…
Why should hotels offer extras in their booking engine? What practices help market them successfully? How do you simplify operations?…
Via API, we synchronize sales information between the two systems, allowing you to validate your bookings status automatically, thereby saving time and reducing errors. …
Following a successful trial period, Portugal's largest hotel group will implement Mirai's booking engine on its corporate website. …
One of the key factors behind the success of the OTAs is their heavy investment in online marketing. Hoteliers, however, remain reluctant to invest. Why continue allowing intermediaries to own the customer relationship rather than you? …
We remind you of the innovations that have marked our 2023 so that you can make the most of them.…
We sumarize the most relevant contents that have marked our 2023, those we hope will help you keep updated and optimize your direct sales and distribution.…
Aligning your direct sales strategy with digital marketing is key to getting the best return on your investments. If you think you still haven't the formula quite right, this guide will help you do it.…
96 out of every 100 users leave hotel websites without booking. Mirai Rescue respond to potential abandonment by users to make sure they come back to finish their booking, recovering 1.71% of lost sales.…