Posts written by Sofía Díaz

Competitions and draws on Facebook for your hotel

*+-If there is a guaranteed way when it comes to not only getting more fans but building on the loyalty of your hotel’s community on facebook at the same time, it is with competitions and raffles. It is recommended to use an application that requires the user to click on “I like” to participate. There…

Hotels and social networks | Mirai, España

*+-We should not forget that, above all, we buy and sell experiences. Sometimes companies suffer what they call “marketing myopia,” a term used to refer to the mistake of defining our market in terms of the product, instead of the necessity that said product fulfills… “Nobody wants a ¼ inch drill…what everybody wants are ¼…

Google Hotel Finder: New actor in the soap opera – Blog Mirai

*+-A new actor will appear on screen, the great promise, Google. It has the potential to stir up the hotel distribution soap and to get the other actors to adapt their roles. Will the audience accept it? Will it change the story or will it just turn out to be another cameo appearance? This actor…