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Black Friday: spotlighting 7 mistakes from 2025 that you can still avoid

Offers no one can see, confusing Promo Codes, misaligned chatbots… Review your Black Friday campaign before launch and don’t hand bookings over to the OTAs....

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Using the Google Assistant to book a hotel room with your voice

How does booking a hotel through Google Assistant work? Where is it available? How can I connect my direct sales to the Assistant? Here's what you need to know about what will be a major change in user behavior that will soon alter the rules of the game.…

Pablo Delgado04/03/2019

A summary of Mirai’s blog in 2018

Did you miss any of our posts? Seen in perspective, these are the issues that have worried us during these months, trying to identify industry trends:…

César López21/12/2018

Book on Google, now available in Europe

Google has just enabled Book on Google in eleven new european markets plus Canada. It is a very relevant change since Europe itself is, together with the United States, the main issuing market of European countries. …

Diego Varela26/11/2018

Take advantage of the new trivago filters to boost your direct sales

The new trivago filters are a great improvement in terms of usability for finding the hotel and rate that each user wants. Their use will let you stand out above your competition by highlighting your direct channel over OTAs…

Diego Varela19/11/2018

Your brand is no longer protected on Google Ads. This is how it will affect your AdWords (Google Ads)

In practice, it means that any distributor can use the brand name with the same conditions as you.…

Marta López22/10/2018

featured

Black Friday: spotlighting 7 mistakes from 2025 that you can still avoid

Using the Google Assistant to book a hotel room with your voice

A summary of Mirai’s blog in 2018

Book on Google, now available in Europe

Take advantage of the new trivago filters to boost your direct sales

Your brand is no longer protected on Google Ads. This is how it will affect your AdWords (Google Ads)

Recent Posts

Authors

About Mirai

featured

Black Friday: spotlighting 7 mistakes from 2025 that you can still avoid

Using the Google Assistant to book a hotel room with your voice

A summary of Mirai’s blog in 2018

Book on Google, now available in Europe

Take advantage of the new trivago filters to boost your direct sales

Your brand is no longer protected on Google Ads. This is how it will affect your AdWords (Google Ads)

Recent Posts

Authors

Tags

About Mirai