Sales strategy: without it, technology is pointless pricing Is your revenue increasing but not your profit? And not only that, as direct sales generate new costs such as online marketing and metasearch engines. Mirai works together with you to keep expenses at bay. Our aim is to help you to increase your net RevPar, the…
2018 is over and it’s a good time to take stock and sum up what we’ve achieved over the course of the year. We’ll summarise the most important points…
Did you miss any of our posts? Seen in perspective, these are the issues that have worried us during these months, trying to identify industry trends:…
Google has just enabled Book on Google in eleven new european markets plus Canada. It is a very relevant change since Europe itself is, together with the United States, the main issuing market of European countries. …
We present our revamped system, with numerous improvements, that will boost your image and conversions.…
We explain how the Room Booking Module works, its benefits, its drawbacks, and how it fits into Google's positioning strategy in the hotel industry.…
What is it and how does it work? Which is its objective? How much does it cost? We take a look at everything you need to know to gain a better understanding of Book on Google.…
trivago has launched a new tool for its metasearch engine called trivago Express Booking. We have analysed it in detail.…
The Genius rewards programme is a brilliant move by Booking.com in its strategy to continue gaining market share in hotels by gobbling up other online channels as well as the hotel’s own direct channel, their website.…
If you want to revisit our most recent posts in order not to forget the most important ones, here is a summary of this year’s main articles and subjects: …
